


Many authors only look so far as book excerpts and interviews - what else should they consider? How do you feel about the value of taking your biggest skill - writing - at the center of your book promotion process? Others make this the foundation of getting mentions in the media, and some pretty impressive bylines. Some say that writing about a nonfiction angle of a fictional work does nothing to help engage readers or sell more books. The aim is to provide honest, practical advice to writers negotiating the murky waters of publication, especially around their roles in publicity and marketing, where so much is expected and so little guidance is often offered.ĭan asks: There are differing views about whether writing articles in support of a novel is a good idea.

This is part of a series called “How I Book,” a collaboration between New York Times bestselling author Miranda Beverly-Whittemore, and Dan Blank, the founder of WeGrowMedia.
